The Key to eDM: Segmentation + Targeting!
According to experience, segmented campaigns can result in at lease five times higher higher open rates!
Reasonable smart A/B testing can finds out the most attractive subject lines and content to increase open rate and click rate. Through the click analysis on Spread, you can choose the best personalized campaign to improve the conversion rate.
Disturbing users is a taboo in email marketing, which can easily cause the loss of the audience. Through Spread's detailed delivery report, analysis, link click tracking and other indicators, you will get a better eDM performance every time.